How to integrate HubSpot with Tofu

~5 min read Last updated April 23, 2026

Permissions & details about the integration

The following permissions are requested by the Tofu app by default. However, the level of access granted can be constrained by configuring the permission sets of the user account used to integrate with Tofu.

Permissions requested by the Tofu app during HubSpot authorization

Connect Tofu with HubSpot

  1. To connect Tofu with HubSpot, go to the org settings within Tofu (direct link here) and click Connect to the right of HubSpot.
    Tofu org settings showing the HubSpot Connect button
  2. On the next pop up, click Connect. From there, follow the steps for logging in and authorizing the integration in HubSpot.
    HubSpot connect confirmation pop-up
  3. Once connected, you should see the screen below:
    HubSpot integration successfully connected in Tofu
Next up Once connected, head over to the Token Management guide to learn how to track and recycle your personalization tokens.